Working your way towards business success
Planning and Starting Your Business is designed to guide you, step by step, through the sometimes overwhelming process of starting a business. The clearly-written text and integrated worksheets help you understand how market research and marketing activity, sales forecasting and financial planning all fit together to create a business plan you can understand and feel confident about putting into practice.
Topics covered include:
- business idea
- product idea
- market research
- marketing activity
- sales forecasting
- financial planning.
- Plain English caters for all learner levels
- The 34 worksheets build towards a business plan.
- Numbered steps make sections easy to follow.
- Boxouts contain tips and useful resources.
Format: 156-page, full-colour wirobound workbook with 34 worksheets
For professional bulk orders and bespoke design and content options, please visit our Essential Business Publishing website.
You can also download our 2018 catalogue, Essential Business Products and Pricing 2018, which contains ordering information for professional users, including wholesale prices and discounts available for National Enterprise Network (NEN) members.